CASE STUDY: MENTAL HEALTH PRACTICE

Building a cohesive social media presence to grow trust, visibility, and engagement

THE CHALLENGE

Empower Your Mind Therapy had a clear mission and strong clinical expertise, but their social media presence hadn’t yet caught up to the quality of care they provide.

Their content needed:

A more cohesive visual identity
Greater consistency and structure
Messaging that more clearly spoke to their young adult audience

The opportunity wasn’t simply to post more — it was to create a social presence that felt aligned, intentional, and reflective of their work.

THE STRATEGY

We rebuilt EYMT’s social media presence with a focus on clarity, consistency, and connection.

Developed a cohesive content strategy tailored to young adults
Introduced clean, professional graphics and imagery
Centered messaging around real pain points to position EYMT as a trusted expert

The result was a social presence that felt polished, approachable, and human.

THE RESULTS

Followers more than doubled
Significant increase in impressions across platforms
Noticeable lift in engagement and audience interaction

Empower Your Mind Therapy’s social media became a true extension of their brand — not just a marketing channel.

“I’m consistently impressed”

I'm consistently impressed with the level of engagement and actual business inquiries that come through social since working with FlyDog Digital. They’re easy to work with and creative in their approach - a real partner you can trust, and a safe pair of hands with your brand. Can't wait to continue and see where we go from here!

— DAna, Empower YOUR MIND THERAPY