CASE STUDY: PELVIC FLOOR PHYSICAL THERAPY
Repositioning a women’s health clinic to drive trust, clarity, and high-intent bookings.
Services: Lead the Pack System — Website | SEO | Google Ads
THE CHALLENGE
Uplift Physical Therapy was ready to elevate their digital presence to better reflect the quality of care they provide in-clinic.
They needed:
A modern, professional website that clearly communicated their services
Improved visibility in search results for physical therapy–related queries
A reliable way to capture high-intent traffic and convert it into patient inquiries
The opportunity was to turn their website into a true growth engine.
THE STRATEGY
We started by rebuilding Uplift’s website on WordPress, focusing on clarity, usability, and conversion.
Designed a clean, intuitive site structure to guide visitors through services and next steps
Optimized on-page SEO to align with how patients search for physical therapy
Launched Google Ads campaigns to capture high-intent local searches
Each channel worked together to support discoverability, trust, and action.
THE RESULTS
SEO became a primary driver of qualified inquiries, accounting for over 40% of total lead volume
Up to 5.78% CTR on Google Ads
Conversion costs as low as $38 per inquiry
website design
We redesigned Uplift Physical Therapy’s website on WordPress to create a modern, professional experience that reflects the quality of care they provide. The new site features clearer service positioning, improved navigation, and a more intuitive user journey designed to guide visitors from search to inquiry with ease.
Search Engine Optimization results
39%
increase in
Organic Clicks
67%
Increase in
Organic Impressions
41%
of total inquiries came from
Organic Search
Google Ads Results
6.19% CONversion Rate
$38.20 cost per conversion
850 clicks
from high-intent searches
5.78%
Click thru rate
Nearly 2x higher than typical healthcare benchmarks
READY FOR